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NEW WORLDMERGE VERSION
3.4 ALLOWS ORGANIZATIONS TO DELIVER MORE PERSONALIZED
SERVICE WHILE PUTTING A LID ON SPAMMERS.
For immediate release.
WorldMerge maker ColoradoSoft can track spam complaints and
block mail sent by anyone who abuses the free program.
Littleton, CO--Imagine combining the low cost and immediacy
of email with the customization of a personal letter.
WorldMerge version 3.4 enables organizations to
automatically customize thousands of e-mails with each
recipient's name.
"There's no more "Dear Customer'," says Terry Matson of
ColoradoSoft, makers of WorldMerge. "Email gets far higher
response when your message includes the name of the person
you're sending it to."
While WorldMerge has garnered critical acclaim from many
corners, including ZD Internet's Editor's Choice, some fear
that email software can be used by spammers. ColoradoSoft is
actively addressing the threat of spam by instituting a
system that will prevent anyone from sending annoying
unsolicited email.
During the period that WorldMerge is in evaluation mode,
every email sent contains a unique number at the bottom of
the message. Technicians can pull the number from an
offending email, enter it into the server, and block any
future mailings by that person. "The next time that person
tries to use WorldMerge, he gets a message that he has been
blocked," Matson said.
This is the first time an email program of this type has
taken such aggressive measures to stop unsollicited email.
Matson sees it as an important step toward promoting
responsible commercial use of email. This is a very powerful
tool for businesses and organizations. We want to maintain
our right to send email by promoting intellegent
self-regulation.
WorldMerge let you use your "internet-ready" database of
recipients and a "template" e-mail message. Some uses of the
popular program are: Provide monthly customized statements
to your clients, email your customers with a product upgrade
or offer, send a customized newsletter to subscribers, or
send a personalized "thank you" e-mail to your new
customers. "One of the Net's great advantages is how you can
provide so much more personalized service to your
customers," Matson points out.
WorldMerge works easily with addresses stored in Microsoft
Access, Microsoft Excel, dBase, ODBC, Eudora Address Book,
or Text Delimited Database. No conversion or import is
required. A project wizard steps users through the
process.
Users can send to up to 100,000 recipients at a fast 6,000
messages per hour. Use WorldMerge free for the trial period.
The purchase price is nearly one-fourth of the price of
comparable packages.
ColoradoSoft Inc.
6270 South Oak Way
Littleton, Colorado 80127
http://www.coloradosoft.com
Contact: Terry Matson
(303) 726-7664
Terry.Matson@coloradosoft.com
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